RALEIGH, NC, 27603
  YELENA@SHARONINA.COM
 (650)735-1771
LINKEDIN.COM/SHARONINA
SHARONINA.COM

Yelena Sharonina

Passionate about product management, new technologies, gadgets, UX, web services and applications. Quick, on-the-spot, learner. Usability and User Experience Design enthusiast & design thinker. Design is how it works.
Member of the Triangle Interactive Marketing Association (TIMA), Triangle User Experience Professionals Association (TriUXPA).
Legally authorized to work in the U.S. (U.S. citizen).

RELEVANT EXPERIENCE

Product Manager
(September 2016 – Present)
Citrix

Corporate Sales Representative
(June 2015 – August 2016)
Citrix

  • Managed a sales pipeline of 80-90 opportunities per month. Prospected, scheduled, and performed 5-6 Outbound and Inbound SMB product demonstrations per day
  • Built rapport with executives and IT personnel in Horizontal, Architect, Engineering and Construction industries, as well as current Citrix customers
  • Educated prospective corporate customers about Citrix ShareFile suite of products, provided competitor analysis
  • Competent in cloud computing technologies and selling strategies within the SaaS market
  • Surpassed monthly sales quota by an average of 150%.
  • Team player of the month (Vertical team), Team player of the week and Sales Culture Person of the week (Citrix ShareFile sales division)

Lead Generation Sales Representative
(March 2015 – June 2015)
REVGEN

  • Competent in explaining cloud computing technologies and SaaS to non-technical customers
  • Successful at prospecting, networking, building and managing a sales pipeline using Citrix CRM tool
  • Ranked #1 in individual show rate for the entire company (30+ Team) throughout April and May 2015 (85% and 90%); Met and exceeded monthly quota in sales in March and May 2015
  • Team Member of the Month, May 2015

Professional Consultant, Trainer, Analyst & Strategist
(Sep 2010 – Sep 2014)
Freelance

  • Created personal and business websites, customized WordPress sites and plugins
  • Reviewed websites and created summary of recommendations on website UXUI, managed correction process, tested results
  • Assisted various organizations to effectively use social media (online communication, branding, UX design, and networking)
  • Served as a professional consultant and strategist to a well-known TV-host Evelina Khromtchenko; enabled creation and expansion of online fan communities of 10 million people in 1 year with no advertisement budget
  • Wrote Groovy scripts for Freeplane mind map application to automate process of creating mind maps

Digital Marketing Manager, Event Manager, Social Media Consultant
(Jul 2012 – Feb 2014)
CIS Events Group, Moscow

  • Worked as a reporter and a copywriter, managed content and online text broadcast, initiated social media activities
  • Conducted social media training and consulting

Digital Marketing Manager, Social Media Marketing Specialist
(Sep 2012 – Jul 2013)
Plantronics.ru 

  • Applied factor analysis approach for customer feedback data monitoring and analysis
  • Created social media communities and provided technical support for the audience
  • Hired and trained new recruits
  • Built a strong social media presence for the company: created 15 communities and representations on different platforms from scratch and reached audience coverage of around 3 million in a period of 6 months
  • Our branch showed outstanding overall results and the best growth rate amongst the European and African branches of the company

Project Manager, Social Media Expert
(Apr 2010 – Apr 2012)
Angel Relations Group, Moscow

  • Created online communities, provided support for them, and promoted these communities and products in various social media, web search engines, web sites, etc.
  • Analyzed website UX/UI, created correction proposals and recommendations on UX/UI, managed correction process
  • Developed social media landing pages, websites and web applications
  • Assembled a team of 5 personnel and trained them on various aspects of social media marketing
  • Founded and supervised the Monitoring, Research & Analytics team
  • Managed PPC campaigns on VK, Facebook, Google AdWords
  • Worked with high profile clients such asPwC, Groupon, Chevrolet, PepsiCo, Skolkovo (International Business School), Mercedes-Benz Fashion Week Russia, Rambler (Russian search engine), MTS (mobile operator), etc.

Assistant Professor
(Sep 2008 – Jul 2011)
National Research University of Electronic Technology, Moscow

  • Taught courses in the Electrical Engineering department and developed educational resources for the courses
  • Developed a real-time circuit design simulator as a teaching aid; developed GUI; won the second place at National Instruments 2009 International Conference

VOLUNTEER WORK

NC State University (Mar 2014–Jan 2015): Volunteer at OIS
Maker Faire North Carolina (Jun 2014): Volunteer
Digital Marketing for Business Conference, Raleigh, NC (May 2013, May 2014): Volunteer


EDUCATION

Master of Science in Computer Science 2011 Summa cum laude, GPA 4.0/4.0
National Research University of Electronic Technology, Moscow, Russia
Concentration in Information and Computer Science

Bachelor of Science in Computer Science 2009 Summa cum laude, GPA 3.9/4.0
National Research University of Electronic Technology, Moscow, Russia
Concentration in Information and Software of Automated Systems

Awards

The best graduate of the 2011, Department of Computer Engineering
The best graduates of Moscow – 2011, Russian Intellectual Resources program
Mayor Lujkov scholarship for outstanding students 2008-2011, Moscow, Russia


TRAINING AND PROFESSIONAL DEVELOPMENT

Silicon Valley Product Group (Oct 2018): How to Create Products Customers Love
Scaled Agile Framework (Oct 2018): SAFe Agilist
Pragmatic Marketing (Jun 2017): Foundations, Focus, Build
Agile for All (Jan 2017): Agile for Teams
Citrix (Nov 2016): Lean Startup Certification Program
Artem Gorbunov Design Bureau (Jul 2012): Information Style and Text Editing
Siemens, MIET (Sep 2009-Jun 2010): Software Project Management


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